I worked as a marketing team member at Verts Neighborhood Dispensary, assisting the marketing manager with social media content, promoting, and shaping our store brand. As a very homey dispensary with many regulars, we adopted a very humorous strategy, encouraging memes, altered photos, and pictures of people on staff to shape the shop environment and brand. These images were posted on Facebook and Instagram.
Initial Post Date: January 6, 2018
Caption: Dreams really do come true! 😭✨ Start this weekend the right way and pick up that fat four gram eighth! All day every Saturday!!
Initial Post Date: November 26, 2017
Caption: Best Friends Forever!!! 👯😱💕 Whether you’re coming back from fall break or just gearing up for the week, today is a great day to get some bud! Discounted REC top shelf quarters, halves, and ounces and MED quarters halves, and ounces are also on sale!! Goes through Monday too! Get that big bag o’ weed!
Initial Post Date: March 25, 2018
Caption: Gear up, y’all — it’s topical time!!! 💆♀️💆♂️✨ All @marys_medicinals 20mg THC patches, @pura_elements_usa 30mg THC patches, AND @iovia.health Hi-THC and CBD true transdermal topicals on REC are all 50% OFF!!! We’re thinking about you too, medical patients! Get a FREE trial-size ioVia true transdermal topical with ANY MEDICAL PURCHASE! Great for localized pain relief!! Get on it, and please don’t follow Charlie’s example — for transdermal use only!!! 😉
*While Supplies Last, No Double Discounts*
Initial Post Date: March 29, 2018
Caption: It’s been a quiet morning here at the shop… a little TOO quiet. If today’s preroll deals can’t get you in, maybe these cool cats can! 😎
REC: Kaviar Joints – $18 | Bubble Joints – $14 | House Joints – $10 | MED: House Joints – $4
*No Double Discounts, Limit of 2 (REC) and 3 (MED)*
Initial Post Date: April 7, 2018
Caption: Oh, you thought an eighth was 3.5 grams? Think again — it’s a Saturday at Verts! 😱 Four gram eighths ALL DAY on ALL TIERS! Come say hi and get some free bud! 💚🌝✨
(Limit two per transaction)
Initial Post Date: December 16, 2017
Caption: Be careful walking through the tall grass, trainers! 🌱
Initial Post Date: March 7, 2018
Caption: Listen to Mama O and stop in today for our Wednesday deal, 10% off any one item on Rec and 15% off any one item on Med! (Cannot use on popcorn bud and no double discounting) Come snag something nice for yourself to get to Friday! 🙌🎁⚡️